Work / Brand Event Video
A partnership between Xposed and Parafina Bronze to cover their Miami Swim Week debut.
Parafina Bronze is a brand built under the warm sun of Rio de Janeiro - Brazil, in their debut in the American market, they found the best partner to showcase their brand identity: Miami Swim Week. This film is a quick recap of the impact Parafina had during the event: the model's reactions, the crowd's energy, and the overall vibe of the brand. The goal was to create a piece that could be shared on social media to generate buzz and attract potential customers.
I took care of everything regarding the production: shotlisting, filming the footage, scouting locations for the product shots, and editing the final video.
Every shot was selected to feel energetic, vibrant, and full of life - just like the brand itself. The editing style is fast-paced and dynamic, with quick cuts and a lively soundtrack to match the energy of the footage.
A successful partnership between Xposed and Parafina Bronze, with the film being shared on social media and generating buzz for the brand. The video helped to establish Parafina's presence in the American market and attract potential customers.