Work  /  Vertical Brand Film

Hello Gorgeous

A beautiful commercial meant for the growing vertical video consumption market.

Category

Brand Concept Film

Year

2024

My Role

Director, Editor, Colorist

Deliverable

>30-sec Vertical Film

The Goal

To create a piece that would convey the feeling of enjoying a Hello Gorgeous Vodka Spritzer within the constraints of social media: fast, vertical, visually striking.

What I Did

I handled the production — set design, camera operation, editing, and color grading. The approach was to create a feeling of freshness and fruity goodness by employing dynamic shots, clean aesthetic, and recognizable representation of taste and scents to convey the emotions that arise on the first sip.

The Outcome

A fast, dynamic final video that works perfectly on every vertical video platform such as Instagram, TikTok, Facebook Reels, and YouTube Shorts. The licensed music also allows it to be used as Ad-Creative, which was a part of the briefing.

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