Work / Brand Concept Film
A narrative-driven brand concept film for the KRK 8402 Studio Headphones.
KRK is a name that is well-known in the music world, but it's reach is not huge in the regular consumer market as a whole. The goal of this ad was to showcase the product as it's used by someone outside the "producersphere" and to show the importance of a great device to enjoy your music on your daily life.
I teamed up with accomplished filmmaker Khotán Fernandez to Co-Produce this shoot. While he went on to act in it, I directed the cast as crew to create the visual spectacle that was the end-result.
We counted on an amazing crew, with Valentino Summo as a Camera operator, Guada García as an Assistant Camera, Milli García to handle Wardrobe and Make-Up. For Cast we had our talented lead @bendecidamusic, our office workers Esther, Erica and Erin Eller, and Khotán coming in as our antagonist.
A concept film that conveyed the narrative without hardly any dialogue, with bold lighting, and abstract imagery, which are all signature traits to my style personal of filmmaking.